Xbox’s Spencer: “We’re Not Building A Strategy In Response To” Sony

Unification between PC and Xbox is one of Microsoft's most pressing ambitions, and while it would seem that Microsoft is merely looking for a mode to compete with Sony and its dominant PS4 console, this isn't the case according to Microsoft's Phil Spencer.

Microsoft has become more than and more dandy on bringing Xbox and PC players together, and via the Universal Windows Platform, Xbox Live, and the Xbox Play Anywhere feature, the company aims to unify both platforms.

While Microsoft'south Xbox One has been outselling the Xbox 360 at this bespeak in the console generation, the console has roughly sold one-half of Sony'southward console – the Playstation 4. The PS4 has been the dominant panel since information technology launched back in 2022, and has currently sold more than than 40 million units. While Microsoft hasn't shared Xbox I sales/shipment numbers since 2022, it's safe to say that the PS4 user base is far larger than that of the Xbox One.

Some might argue that through Microsoft's platform unification, the company is hoping to increase its user base in gild to compete confronting Sony. In a contempo interview with The Guardian however, Spencer noted Sony's success with the PS4, just too stated that Microsoft is trying to deliver what customers and gamers take been asking for.

Microsoft's strategy "fundamentally different" from Sony

According to Spencer, Sony's strategy is very different from Microsoft's strategy for the futurity.

"Sony is doing incredibly well with the PS4 but they're doing something fundamentally unlike from u.s.. We're non building a strategy in response to what they're doing, we're building a response to what I see customers and gamers asking united states of america for", Spencer told The Guardian.

Of course, Spencer is also hinting at the upcoming PS4 Neo and Microsoft's upcoming half-dozen teraflops Xbox, currently dubbed 'Project Scorpio'. Earlier this yr Spencer stated they he doesn't believe in small numbers, and if Microsoft would motility forrad, they would practice so in big numbers.